Hexagon AB, a global leader in digital reality solutions, combining sensors, software and autonomous technologies, today announced that Madlen Nicolaus has been appointed as Hexagon’s Chief Marketing Officer (CMO), effective 24 April 2023. Nicolaus has led enterprise and consumer marketing teams at high-profile technology companies, including Salesforce, SAP and Kodak. She brings a proven track record in building high-quality, well-defined marketing programmes, with a focus on demand generation, pipeline building, product evangelism and driving innovative digital marketing strategies.
